Are you planning to stop implementing SEO on your website or have you even stopped? If you care about rankings and website traffic then you must know the disadvantages if you stop running SEO strategies. Because if the website is left without being optimized properly, the potential to get a higher ranking will be difficult. And if your website doesn’t get a higher ranking then potential buyers will have a hard time finding your brand.
Maybe you know that websites that don’t appear on page one of Google for relevant keywords will have a hard time getting potential visitors. That’s why stopping doing SEO on websites is a bad idea. Because it’s the same way you close potential customers’ access to your store. They’ll have a hard time finding your brand in the search results that ultimately your competitors are the ones they choose.
One way to optimize a website to appear on page one of Google is with SEO. Search Engine Optimization (SEO) is the process of improving website vision to generate more potential traffic. By applying the correct SEO techniques will help improve website rankings so that it can generate more quality traffic.
So if you stop doing SEO on the website, is there an impact that will occur? Of course there are, here are some disadvantages if you stop running SEO strategies on your website.
- Declining Rankings
SEO is indeed a long-term investment but that doesn’t mean that when your rankings have risen, you can stop implementing SEO. Maybe you know that there are thousands of websites competing for rank one. If you you stop doing SEO and your competitors keep updating their SEO strategies it is not impossible that your rankings will be displaced.
If your ranking is shifted by competitors who continue to do SEO on their website, your ranking will continue to decline. And if the ranking decreases then it will have an effect on your traffic. Surely you don’t want to experience this, right? If you care about your ranking and website traffic then never think about quitting doing SEO.
- Decreased Website Traffic
The lower the ranking of your website, the lower the traffic. Because website rankings are very influential on traffic, so stopping SEO is tantamount to stopping the entry of traffic. In the world of online marketing, potential traffic is very important for businesses. Because website traffic is people who visit websites based on web pages they find through search engine searches, paid advertisements and links that are directed.
Potential traffic greatly affects the increase in sales. If your website has a lot of potential traffic then sales can increase. Just liken potential traffic to leads that can turn into sales. So if your website gets more leads then the chances of getting more sales are getting more wide open.
However, if you stop doing SEO on your website, it is likely that the impact that occurs is that your website traffic will decrease. If you continue to leave your website unoptimized for a long time then it will greatly affect your online sales.
- Affects Online Sales
Did you know that a website that experiences a decrease in ranking will greatly affect online sales? There are millions of people who are actively searching for products or services that are like yours in search engines. If your brand doesn’t appear on page one of search engine search results then how can they buy your product or service?
The less visible your website is in search engine search results, the harder it is for potential customers to find you. Just imagine if your store is the very back among your competitors, then potential buyers will prefer the store they meet in front of them rather than having to walk further to get to your store.
Similar to a website, if your website is on another page besides page one, then potential buyers are reluctant to look for a website that is far from page one. That’s why stopping doing SEO is a very bad idea. Because you have closed the access of potential buyers to your store.
So still thinking about stopping the SEO efforts that have been producing the rankings you have worked so hard to get? Never stop efforts that can help increase sales if you don’t want to lose customers. Always update your SEO knowledge to optimize the website with SEO strategies that are in accordance with the latest Google algorithms.
-
My passion for SEO started when I launched my first website and realized how important it is to have a solid online presence. Since then, I've dedicated my career to mastering the art of SEO, and I'm excited to share my knowledge and insights with you. Through my blog, you'll learn everything you need to know about search engine optimization and how to take your website to the top of the rankings.
View all posts
Other Recommendations:
- Get to know Technical SEO and Its Benefits for Websites What is technical SEO and what are the benefits for websites? If you are familiar with the term SEO, do you already know about technical SEO and its benefits for…
- Benefits of Websites for Restaurant / Restaurant Business In this digital era, every business must have a website to improve the brand image, including the restaurant and café business. Restaurants and restaurants also need to have a website,…
- 4 Ways to Optimize Old Content on a Website Here Are The… Did you know that optimizing old content on a website can provide many benefits to your website's ranking in search engines? If you think that creating a website is enough…
- Advantages of Doing SEO Marketing That You Should Know SEO marketing is very important for businesses, because it can help online business people get quality prospects. For people who run an online business, they are familiar with Search Engine…
- 4 Ways to Choose the Right Keywords For SEO Strategy If you ask if there is an easy way or step to choose the right keywords for an SEO strategy, then this is where you will find the answer. Because…
- The Importance of Search Engine Marketing (SEM) For Business In addition to SEO you can also do Search Engine Marketing (SEM) which is also one way to display your website on page one of search engines. Search Engine Marketing…
- What is White Hat SEO? Why Should You Do It? Maybe you are familiar with SEO but are you familiar with white hat SEO? Search Engine Optimization or ABBREVIATED as SEO is the process of improving website rankings with the…
- 4 Ways to Promote Your Website to Get A Lot of Visitors Have you created a website but are still confused about how to promote a website? Websites that have been created need to be promoted in order to get high rankings…
- 5 Success Factors of Building a Blog Want to know the success factors in building a blog? If you have just created a professional blog then the next stage is to develop it. Especially if your goal…
- Powerful Ways to Brand Products Through Social Media There are powerful ways to build product branding on social media that you can apply to your business. The digital era makes it easier for businesses to convey messages to…
- Knowing The Importance of Having an SEO Strategy SEO (Search Engine Optimization) is the process of optimizing your website so that search engines like Google rank it higher. This can lead to more organic traffic and increased brand…
- 6 Reasons Why Websites Don't Bring In Potential Customers Already have a website but sales don't increase? Maybe you already know that the website is a 24-hour non stop seller tool. But why doesn't your website bring in potential…
- 5 Types of Businesses That Really Need SEO Search Engine Optimization is one of the online marketing strategies that has grown rapidly in recent years. Where many industries are utilizing SEO to help them in increasing sales. For…
- Let’s Get to Know More About Responsive Web Design Maybe at this time you are still confused about what Responsive web design and mobile friendly web design are. If you do, let's get to know about responsive web design…
- What is White Hat SEO? White Hat SEO is an ethical search engine optimization technique that adheres to Google's quality guidelines. It can be an effective strategy for driving traffic, building a brand and increasing…
- Why Your Website Ranking Might Drops on Google Search Result Google is the most popular search engine that is widely used by online businesses as their marketing tool by using the website as a medium. Therefore, so that the online…
- What Is Technical SEO? Technical SEO is the part of SEO that works behind the scenes to help search engines crawl, index and understand your website. Until these aspects of SEO are properly optimized,…
- How To Manage Websites To Increase Ranking & Traffic Do you have a new website and are confused about how to manage a website to increase ranking and traffic? Well, that's right, because in this paper we have prepared…
- How to Properly Display a Website on the First Page of… Looking for how to display your website on the first page of Google? Well, that's right, because in this article we have prepared several surefire ways to display a website…
- Want to Run a Side Business? Follow These Tips &Tricks! If you want to run a side business but are still confused about where to start? Relax because in this article we have prepared tips & tricks that can help…
- Want to Learn SEO? Get Started With These 7 SEO Metrics! Search Engine Optimization (SEO) is a collection of techniques applied to websites to increase their reach more broadly. If you do it right then you can get better rankings and…
- How To Optimize Blog Posts For SEO If you have a blog, of course you already know the importance of blogs for business. But do you already know how to optimize blog posts to make them more…
- The Benefits of Responsive Web Design With an ever-increasing number of internet users accessing it via mobile devices, static desktop websites are no longer sufficient. Responsive web design provides the solution to this issue. It adjusts…
- 8 Important On Page SEO Factors That Affect Your Web Ranking Learning SEO means you have to know the important factors of on page SEO to execute a successful SEO strategy. To generate higher rankings in Google search results, SEO plays…
- Find Out The Strategies to Increase Sales Through Google… For someone who is new to online marketing, it may be possible to ask why Google can help bring in sales. In digital marketing, Google is a search engine platform…
